Valentine's Day Tutorials

There's no better reason to add some glam to your look than Valentine's Day! Love is in the air... and everyone is looking like a heart-eyed emoji IRL! Whether you are dressing up for date night with bae, gathering the squad for a Galentines, or participating in some serious self-love these beauty gurus have got you covered for any V-day look! Simple and sweet? Sexy and sultry? What's your go-to look of love?

Maya Mia

Kaushal Beauty

Chloe Morello

Note-worthy New Year's Eve Tutorials

2015 is over. Can you believe it? (I can't! It was only March like 3 months ago!) If you're in denial about the year being over, I think a solid solution is to party like there's no tomorrow. That means hitting up all the hottest New Year's parties! A night of celebrations with everyone dressed to the nines? I'll take it. And what's more perfect than a sequin dress for NYE? Sparkle! Get creative during the countdown and try out some of these trendy end of the year tutorials by some of our fave beauty gurus! 

Rose Kimberly 

Nikkie (NikkieTutorials)

Nicole Guerriero 

Fierce & Festive Holiday Tutorials

You can't ever go wrong with a classic red lip for all those holiday parties you got going on, but sometimes you want a little more oomph! We're talking sparkle, color, and shine! We scoured though all the hottest how-to's to find our favorites and we just can't wait to try them out! What look are you going to rock this spirited season?

Shannon (ShaanXO)

Teni (Miss Maven)

Andrea (AndreasChoice)

Get the Look: Adele "Hello" Makeup

We've all heard it. Adele has made her fierce return with the chart-topping, breathtakingly beautiful premiere of "Hello" and we can't get enough. Not only is this song on permanent repeat until her long-awaited album 25 drops next week but I've been scouring the interwebs to replicate her flawless look from the video. Timeless and chic, this British babe opts for a wide-eyed look with lots of liner, neutral mattes, and a dash of killer contouring, all of which are totally achievable and super flattering. Anyone can rock this look! Find out how with the help of beauty gurus Tina Yong, Nic Chapman, and Alexandra and say "hello" to some stunning makeup inspo!  


Subscribe to Nic Chapman (Pixiwoo) and get the look!

ALEXANDRA (LearningToBeFearless)

Subscribe to Alexandra (LearningToBeFearless) and get the look!


Subscribe to Farah Dhukai and get the look!

Trick-Or-Treat Tutorials: Monster Mash!

You can't go wrong with the classics. With so many costumes to choose from including your favorite pop culture references, memes, animals, etc.; sometimes you just want to get back to basics and with Halloween that means old school horror! All of those timeless characters that terrified us as kids now scream festive, so it's only right to show your true adoration for All Hallow's Eve by turning yourself over to the dark side. Get your ghoul on and be the queen of the night in one of these devilishly divine makeup looks!


Subscribe to Erin's YouTube channel, and shop all the tools you need for for her beautiful bride of Frankenstein look below:


Subscribe to Emma's YouTube channel, and shop all the tools you need for for her wicked werewolf look below:


Subscribe to Nicol's YouTube channel, and shop all the tools you need for for her mesmerizing mummy look below:

Trick-Or-Treat Tutorials: Weird, Wicked, & Wonderful!

Sometimes there's a thin line between creepy and cute and sometimes you just want to play hopscotch on it. This Halloween you can be both sinful and sweet as you scare the socks off of your friends. Evil never looked so good and this kind of glam calls for a double take! What's best about these makeup looks is that they can be done with products you already have on hand. Pair with some digs from your wardrobe (no real costume necessary!) and you're ready to get your creep on!


Subscribe to Promise's YouTube channel, and shop all the tools you need for this trippy double vision look below:


Subscribe to Lex's YouTube channel, and shop all the tools you need for this awesome carved masquerade mask below:


Subscribe to Asahi's YouTube channel, and shop all the tools you need for devilish doll look below:

Beauty Basics: Olive Me, Loves Olive You!

Bored of brown and black smokey eyes? Tired of neutrals? Why not try olive green? This earthy shade is perfect for fall and will give you just the right amount of color without being over the top. Green never looked so good! Wearable yet trendy, this natural hue warms up your look in a subtle yet bold way, and is sporty and sultry all at the same time — what a win! Want to rock an olive tone? Check out some of our top picks, and get inspired to test out the trend yourself with these beauty gurus! Click any product to shop it!


Beauty By JJ


Trick-Or-Treat Tutorials: Skulls, Candy Skulls and Skeletons!

Halloween is less than three weeks away, and if you're in search of some major inspiration, join us every Tuesday and Friday until the 30th, for a collection of the most DIY-friendly and fabulously fierce makeup tutorials from some of your fave YouTube MUAs! Kicking off our collection of spookily spectacular looks is a trio of bone-chilling, and ghoulishly glam skulls! From the classic skull to the candy skull, check out these glam-tastic tutorials. Shop everything you need for each look directly below its video!


Subscribe to Chrisspy's YouTube channel, and shop all her recommended products here:

View Chrisspy's eye makeup tutorial for this look here.


Subscribe to Jordan Liberty's YouTube channel, and shop all the makeup products used from this look here:

Caitlyn Kreklewich Neon Skeleton

Subscribe to Caitlyn's YouTube channel. She uses a Fazmataz UV Paint Palette in her tutorial, which is tough to find. We recommend recreating this look with Kryolan's Aquacolor Day Glow Palette (below).

Fall, In Love, With These 3 Autumn-Inspired Looks

Fall is my favorite. Piping hot cups of coffee and cider. Pumpkin-spiced everything. Chunky, cozy sweaters. Stepping on crunchy leaves in my favorite boots. And the colors! Oh, the colors! Fall is like the most beautiful brushstroke of sun and earth with its warm and decadent tones. Chocolaty Browns, vampy violets, killer coppers, glorious golds, and awesome olive shades from head-to-toe. I just can't get enough. Anyone can pull off a fierce fall vibe, whether you want a little sparkle like Carli, a little edge like Roxii, or want to keep it classy like Amanda. These are some of my favorite looks for this season! Press play to watch the tutorials and click any product to shop it! 

Carli Bybel

Products Used: 

Roxii (Roxxsaurus)

Products Used:

Amanda Ensing

Products Used: